We have made a deliberate choice not to populate this page with invented author profiles, fictional analyst names or stock-photo headshots. A lot of finance sites do exactly that to look bigger or more authoritative than they are; we think it misleads readers and we won't do it. What follows is the truth about how the work gets done.
Market Capitalize is run by a compact team that combines editorial judgement with the engineering needed to keep live market data flowing. Rather than dress that up as a large newsroom, we describe the functions the team actually performs:
Editorial
Plans coverage across crypto and stocks, writes and edits explainers, reviews every page for accuracy and balance, and is accountable for what is published. Work appears under the Market Capitalize Staff byline.
Data & engineering
Builds and maintains the connections to our data providers, the calculators, and the site itself — making sure prices, charts and tools are correct, fast and fail safely when a source is down.
Review & standards
Owns our editorial guidelines, ethics and corrections processes, checks disclosures and risk language on financial content, and handles reader reports of errors.
How we produce our work
We are transparent about using software to assemble live data and AI tools to help draft some content, with human editorial review before and after publication. The full explanation — including what we will and won't do — is in our editorial guidelines.
Contributors
From time to time we publish work from outside contributors with real expertise in crypto or equities. When we do, they are credited by name with their consent and bound by the same standards and disclosure rules as our staff. If you would like to contribute, see write for us.
Reaching the team
The fastest way to reach a human here is our contact page. To flag a factual or data error, use our corrections policy — it goes straight to the people responsible for fixing it.